"Microcosmos" constructs an animated morphing universe from microscopic captures, transforming cross-sections of pine roots into flowing galactic ecosystems through AI mediation.
In November 2022, I had the honor of being invited to create a promotional video using AI for the limited international edition smartphone Xiaomi 12T PRO, in collaboration with the famous American artist Daniel Arsham. I'm excited to share the creative process and the AI technologies used!
The power of AI creation tools is well-known, but pinpointing customer needs among a vast array of possibilities and ensuring the output meets industrial standards remains a challenging task. My collaboration with Chevrolet and Quanpingben Shi has proven that it is feasible, yet it requires the deep involvement of designers who understand AI.